How to Tailor Your Squidoo Article to Your Audience

There are two types of articles written on Squidoo – the how-to/authority story and the journal writer/storyteller article. 

How do you decide which voice to use?

Consider how you’d speak on the subject if you were asked to give your article as a speech.  Would you tell your audience charming stories or speak as the voice of knowledge?

Storytelling Articles on Squidoo

When you choose to write an article by storytelling, you’re talking directly to your audience in the manner you’d speak to a friend.  You share your personal thoughts and feelings in a journal or storytelling article.  You color the article with descriptions and personal observations. 

Use storytelling and journals for articles you’d feel easy about sharing with peer groups.  Use storytelling when you want your audience to empathize with you.

Storytelling works well when you write about personal experience such as the death of a parent or the adoption of a child.  It also works great when you write about your pets or your favorite teacher.

Journal Articles on Squidoo

This same storytelling technique is used in journal stories on Squidoo.  Journal stories often speak to one’s personal journeys or revelations, such as how you met your goals or listing the sightseeing stops you made while traveling in a foreign country.

These are personal stories told and enumerated in a personal way.  When the reader has finished your article, they feel like they know you.  There’s a personal connection.

Authority Articles

An authority article is used when you’re giving the reader information, and when writing a recipe or a how-to article. 

This voice works well when you’re providing interesting facts and details in an objective manner.  You goal in writing authority articles is to help the reader solve a problem or gain factual understanding.  The goal is to provide knowledge, not build a relationship with the reader.

How to Choose Your Voice for Articles on Products and Recommendations

Interesting enough is the theory behind product articles and recommendations.  On Squidoo, you often have a choice on which voice to use and how to present the product in your work.  In writing product recommendation articles, either voice can be appropriate. 

Perhaps you’ll choose to write as an authority when you’re writing technical items where you compare the product’s merits against its competitors.  Technical buyers love to read what an authority has to say when it comes to purchases.

But then you might change it up and write in terms of a storyteller when you recommend a favorite household product where you can explain why you personally love the item.  Buyers like to know what real people feel about the everyday item before purchasing.

Be Yourself

The most important point to remember in writing for Squidoo is to be yourself.  Write in the manner you’re most comfortable and your personality will shine through. 

Whichever tone you choose to use will work well online.  Just remember to tailor your style to the audience you’re addressing and you’ll do just fine.

Care to Try it Yourself Now?

You don't have to be a professional writer to join Squidoo.  Just write about what you know.  Tell us about what makes your pet special, write a tribute to your grandparents, or just what's cool about your hometown.  

Then get in there and read others' work, and you'll be surprised how often they'll return and read yours.  

Click on the link below and start writing - and tell them Sanne sent you!

 

  

You Too Can Write on Squidoo - It's Free to Join! 

Learn Something New

Squidoo offers something for everyone.  You don't have to write to enjoy the Squidoo site.  

Jump in there and learn about people, places, activities, projects, cultures, world recipes, how-to-do's, and many other things all at  one website.


Whether you want to read or write, you're sure to spend a wonderful time at Squidoo learning something new.

Enjoy!